Advanced Marketing Course for Events, Festivals & Shows

Does your Event need a new marketing strategy? Are you interested in improving your knowledge of marketing for events festivals and shows? Are you ambitious for your show, do you want to take it on to bigger and better things?               CLICK HERE if you have 10 seconds to spare!

If you can answer YES to all of these questions then you may be interested in the FREE Advanced Marketing Course for Events, Festivals and Shows.

This course is aimed at those individuals responsible for marketing their event festival or show. It is ideal for you if you have some previous marketing experience or have undertaken some basic marketing training but would like to take it on to the next level.

You will be training with Andrew Palmer of Palmersquared, a marketing consultant specialising in the cultural and tourism sector. Training will consist of group sessions, one–to–one tutorials and e-learning.  Training will be given on how to use the e-learning facility, but this will not require much more skill than the basic ability to use the internet.  Ideally participants will have access to the internet to complete the e-learning elements of the course*. 

On this course you will be writing your event’s future marketing strategy therefore it will be essential for participants to commit time to completing assignments.  You will receive guidance and support from the course tutor but the quality of the final strategy will depend on the amount of time you put into it.   

At the end of the course you will not only have gained valuable knowledge about how best to market events, festivals and shows but also a practical and workable marketing strategy for you event.

Six FREE places are available on this course and selection will take place on the basis of an interview.  Complete the attached expression of interest form by the 28th of September to the address given at the bottom of the form.  The course will run between October 2007 and January 2008.  It will consist of x2 group sessions with all the participants and the course leader, x2 one-to-one sessions with the course leader and open communication throughout the period with the course leader as you work on your strategy.  This course is being offered free of charge to participants. Since each place on the course represents a substantial investment of public funding please only apply if you are certain you can commit the time to complete the course.